[비즈한국] Amidst a rapidly changing market and technological landscape, what strategies should individuals and organizations adopt to take control of their lives and work? Here, we take a glimpse into three recently published books that offer the answers.

A Legal Guide That Stands By You, ‘Taking Your Side’
‘Taking Your Side,’ co-authored by the lawyers of the law firm ‘Changcheon,’ is a practical legal guide that demystifies law for the general public. It explains how individuals can seek legal assistance and protect themselves when faced with unfair situations. Going beyond a simple list of precedents, it contains honest field notes from lawyers who view cases from the client’s perspective and offer emotional support. Based on actual legal disputes involving workplaces, families, and acquaintances, it provides practical help to anyone facing a legal battle.
AI as an Asset, Not Just a Tool, ‘The One-Person AI Company’
‘The One-Person AI Company,’ written by creator Uhbee (Song Tae-min), is a practical guide that moves beyond using generative AI merely as an office assistant to creating a sustainable, one-person revenue system. Based on his own experience, the author explains the specific process of connecting ChatGPT, image/video generation AI, and more to produce content and expand it into an automated sales and service model. The author emphasizes that more important than being good at using AI is “connecting AI to your own experiences, interests, and execution capabilities to build a single structure.” He offers a method for maximizing individual execution to become an independent solo entrepreneur with ‘zero production costs’ in the AI era.
The Work Formula for Driving Performance, ‘Flow Management’
‘Flow Management’ explores a structure where both organizations and individuals can grow by boosting the immersion of their workforce. The authors, experts in human resources and organizational management, argue that the ‘work flow’ that leads to performance is not created by individual effort alone. They contend that a three-stage immersion environment—connecting the individual, the leader, and the organization—must be in harmony. Moving beyond simply encouraging employees, the book offers management solutions on how to build an environment and set goals that allow for proactive immersion in work. Many companies talk about organizational culture innovation, but few know how to execute it. This book can be a valuable resource for individuals, leaders, and organizations struggling with what to change and how.